Available Opportunities
VAC8680 - Director, Marketing Communications
Field: Marketing Contract Type: Full Time - Permanent
Location: Kuwait - Kuwait City Closing date: 31-Jul-2022
The Company:

Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world by 2020.

We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers.

In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of.

Ooredoo's future is bright, and you can be part of our ongoing success.

The Role:

Develop and implement global marketing communications plans that drive the demand for company products and brand. Responsible for the overall management of the Company’s marketing Communications department, accomplish with advertising to create and execution of external communication and advertising and sustain dependability in the use and layout of corporate image, build brand identity across all the departments and provide a recognizable corporate image.

Key Accountabilities & Activities:
  • Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, internal communication, regulatory communications and corporate events.
  • Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment.
  • Ensure new communication campaigns and programs are aimed at reaching sales targets.
  • Manage brand delivery and consistency across all markets for all product lines.
  • Build and manage the corporate communications budget.
  • Actively lead, build and manage the Corporate Communications team including graphics
  • designers, corporate communications specialists, media specialists and copy writers to produce high quality publications and materials on time and within budget.
  • Supervise advertising campaigns for advertising agencies, media firms or companies that have their own advertising departments. Typically, they work in conjunction with a variety of departments, such as sales and finance, as well as creative staff, to create a campaign that meets the client or company's expectations.
  • Responsible for marketing and publicizing goods or services within a company. Performs research to find target audience, holds focus groups, outlines goals, develops concepts, creates storyboards, approves copywriting, and sets budgets for ad campaigns
  • Lead the creative development of quarterly brand themes that convey the brand point-of-view, and business targets for the quarter.
  • Develop and direct measurable multi-channel, cross-channel, channel-specific, product, promotional, and cause-related marketing programs that tie back to brand strategy and business goals.
  • Responsible for ensuring that the products, services and product lines that fall under their domain resonate with current and potential customers. To do so, these professionals continuously monitor marketing trends and keep a close eye on competitive products in the marketplace. They also regularly meet with clients and senior management, and they oversee a team of junior marketers.
  • Proactively take responsibility for self improvement by staying well-informed of developments, knowledge and innovations in relevant field of expertise.
  • Other duties as directed by supervisor or other superiors.
  • Work to improve employee performance through personal coaching and identifying training and development needs.
  • Ensure Individual Development Plans (IDP) are completed for all staff in accordance with Ooredoo Telecom policy.
  • Conduct annual performance appraisals (Performance Management System) and ensure objectives set are monitored and achieved.
Qualifications/Requirements:
  • Bachelor degree in Mass Communication, Media, Advertising or related discipline and appropriate registration with a recognized professional institute
  • Qualification in Digital marketing is an added advantage

 

Other Information:
  • 8-9 required years of experience.
  • 3+ year’s management experience.
  • Strong knowledge of the Kuwaiti advertising and media sector
  • Creative flair and excellent presentation skills
  • Ability to understand and execute the measurement of results and act appropriately to improve efforts
  • Ability to operate in a diverse multicultural, multinational work environment, exhibiting appropriate sensitivities
  • Good knowledge of MS Office applications like Excel, Word etc.
  • Excellent command of both written and verbal Arabic and English
  • Strong Creative skills
  • Strong Analytical skills
  • Strong Project Management skills
  • Management skills
  • Strong interpersonal communication skills
  • Budget skills
  • Multichannel marketing
  • Media planning, Search engine environment, and optimization tools and techniques
Note: you will be required to attach the following:
1. Resume / cv